T-Mobile UK released a video spoofing the upcoming royal wedding of Prince William and Kate Middleton.
T-Mobile UK released a video spoofing the upcoming royal wedding of Prince William and Kate Middleton.
Updated: Tuesday, 19 Apr 2011, 10:25 AM EDT
Published : Tuesday, 19 Apr 2011, 10:24 AM EDT
(EndPlay Staff Reports) - Even though royal wedding fever has swept over most of the western world, cell phone provider T-Mobile has a case that's gone viral.
The company released a video Friday of featuring phony (or maybe in this case "phoney") royals parading down the aisle, all while dancing to 1990's track "House of Love" by East 17. The lookalikes are quite impressive, and the forced choreography is nothing short of cheesy fun. Most of the royal family is represented in the two-minute spectacle, which concludes with faux-Prince William leapfrogging over faux-Prince Harry to escort a lovely, and of course fake, Kate Middleton down the aisle.
Though the video was initially launched on T-Mobile U.K.'s Facebook page, it has since been upload to video sharing site YouTube .
T-Mobile said in a statement that the commercial was inspired by the growing interest in online wedding dance videos.
T-Mobile's Royal Wedding spoof is an obvious parody of the JK Wedding Entrance Dance, which went viral on YouTube in 2009. The dance from "Jill and Kevin's Big Day," features the wedding party sashaying and bopping down the aisle to the Chris Brown song "Forever."
The video has garnered nearly 65 million views since it was uploaded in July of 2009.
As of Tuesday, T-Mobile's royal wedding dance video had collected more than five million views in its three short days on the web.
Spencer McHugh, director of brand with T-Mobile UK, said the company prides itself on its unique and creative ads.
"T-Mobile is famous for creating adverts that are entertaining and also give people something they want to share with others; it's why our ads continue to be watched online many months after we have launched them," he said in a statement. "We think we've tapped into the feeling of the nation with something that can't help but raise a smile and something that people will want to share immediately, which is why we're launching this ad online."
The real royal wedding is set to take place April 29 when Prince William will marry Kate Middleton. According to reports from People , viewers in the United States will be able to watch the ceremony from afar on BBC America. Check local listings for times.
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